In episode #130 of Over A Pint, we talked with Michael DeNunzio at PVAI Consulting about integrating AI into marketing to drive sales.
About Michael DeNunzio
At the age of 24, Michael was tapped by the president of the advertising agency he worked at to develop a business plan for something new.
The agency was Foote, Cone, and Belding (one of the largest agencies in the U.S. at the time).
And the business plan was for the agency’s first interactive division. The year was 1994. It was the beginning of what was then called the information superhighway a.k.a the web.
What We Cover
Here’s a sneak peek of what you’ll hear about in this episode:
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How Michael developed the first digital marketing program for one of the largest agencies in the early ‘90s
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The ups and downs of the early years of the World Wide Web
- How AI is changing the game for marketers
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